Ensuring safety and sustainability: The Commission’s proposed measures for a safe, fair and sustainable E-commerce

In early February, the Commission released its comprehensive strategy to address the challenges arising from the rapid increase in e-commerce imports into the EU directly to consumers. The strategy aims to enhance consumer protection and safety, sustainability and fair competition.

The proposed measures include, e.g.,:

  • the removal of the duty exemption for low-value imports,
  • targeted measures for imported goods, including coordinated customs controls and coordinated actions on product safety,
  • measures to protect consumers on online marketplaces,
  • the use of digital tools to facilitate supervision, such as AI web crawlers to detect potentially non-compliant products, and
  • measures on environmental protection, such as calling for the adaptation of the amendment to the Waste Framework Directive.

The strategy can be found here.

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